Sustainability
Hashtag Sustainability: The Top Ways to Live a Greener Lifestyle
11/06/2021
According to research by Money Expert, 41% of British people say COVID-19 and lockdown restrictions have made them more conscious about their carbon footprint. This comes as global carbon emissions dropped by an estimated 2.4 billion metric tonnes, thanks in large to the pandemic.
To find out exactly what people in this country are talking about when it comes to sustainable living, we have analysed Twitter hashtags to find the most used terms relating to sustainability. The terms – tweeted between September and October 2020 – also have a social sentiment score, with 1.0 meaning the conversation is very positive.
#Recycle – sentiment score: 0.7
Based on the analysis, #recycle was used 500 times and has a sentiment score of 0.7. The latest available statistics show that the UK generates 221 million tonnes of waste annually, which shows that there’s still plenty that can be done when it comes to recycling efforts.
In the same Money Expert research study, 63% of people said they intended to recycle more waste over the Christmas period. If you don’t currently recycle or want to find more ways to play your part, here are some simple ways to live more sustainably when it comes to producing less waste:
- Recycle at supermarkets – We’ve all spent more time at the grocery checkouts during lockdowns, so take leftover carrier bags back to big supermarkets and they can be recycled.
- Buy reusable – Opt for reusable water bottles instead of plastic bottles.
- Support local milk supply – According to Google’s Year in Search 2020, ‘milk delivery’ was the fourth-highest ‘delivery’ search term. Find one local to you that re-uses glass instead of plastic bottles. You’ll be helping a local business out too.
They’re just three easy ways to recycle more, but there are so many other ways too.
#Savewater – sentiment score: 0.63
Saving water is the second hashtag to be tweeted 500 times between September and October 2020. The ways in which we can save water are vast, including these simple changes that can be introduced at home:
- Turn off the tap when you brush your teeth – According to Ofwat, the UK water regulator, a running tap uses up to nine litres of water a minute.
- If possible, take a shower instead of a bath – Ofwat also states that a five-minute shower uses approximately 40 litres of water. This around half the amount of a standard bath.
- Fill a jug of water and put it in the fridge – This means you won’t need to wait for the tap to run icy cold before you fill a glass.
#Carpool – sentiment score: 0.52
Carpooling, or car-sharing as it’s more commonly known in the UK, has grown in popularity over the years, partly thanks to the Carpool Karaoke segment on The Late Late Show with James Corden and Peter Kay’s Car Share.
#Carpool was the third hashtag to be tweeted 500 times, and despite the fact car sharing (between people from different households) has been put on hold during the pandemic, it’s still an important talking point.
It’s a topic that’s on the agenda for the Committee for Climate Change as part of their Smarter Choices programmes. Smarter Choices focuses on reducing car trips through encouraging car sharing and remote working.
In 2019, Liftshare, the UK’s biggest car share community, suggested that people could reduce their carbon footprint by 10% over the course of a year if they shared regular car journeys.
We may be some way off car sharing becoming safe again, but when it is, it’s important that it continues.
#Plantseeds – sentiment score: 0.78
In an age where we’ve been able to spend more time in the garden, especially during the summer, it’s no surprise to see positive sentiment towards #Plantseeds.
Planting seeds in the garden can help reduce your carbon footprint – more so when you’re growing fruit or vegetables. Having a food supply in the surroundings of your own home can cut transport miles from getting humble spuds and carrots from supplier to plate.
According to Gardener’s World, there’re 27 million gardens in the UK. A mature tree absorbs carbon dioxide at a rate of 48 pounds a year. If each garden had one tree it would be a substantial reduction in carbon emissions.
#Gopaperless – sentiment score: 0.67
With 116 instances, #Gopaperless has a sentiment score of 0.67. Between 2011 and 2019, 386 million hectares of forest were lost globally. From reading newspapers to wrapping presents, paper is produced and subsequently wasted daily.
Despite the fact we’re going through a time where more businesses are going digital, paper is still used every day, especially for packaging.
Going completely paperless is no easy task, given the nature of paper’s practicalities. However, there are many ways to reduce waste:
- Recycle the paper you use
- Use digital communication channels at work – emails rather than letters!
- Buy products from businesses who use recyclable paper packaging
That completes the list of the top ways you can live sustainably in the current climate. The conversation will continue via social media, so keep an eye on Twitter and other channels. If you want more information about how you could offset 100% of your fuels’ carbon emissions or go paperless with eBilling, get in touch today on 0800 574 574.